Andrea Ho
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100 Day Design Challenge

I officially began on February 26, 2017 and completed the design challenge on June 5, 2017. I began with little to no design knowledge, and my goal was to become familiar and quicker with design tools and see how much I've improved from Day 1 all the way to Day 100.

The most valuable lesson I’ve learned in the past 100 days was that designing wasn’t just simply placing nice colours and shapes onto a page. It’s really about solving the greater user experience problem, to provide a seamless, problem-free experience for all users, whether it be within an app or a website.

Day 92 - Hey Beautiful

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I found a design on Dribbble that interested me quite a bit and decided to replicate it. However throughout the process, I wanted to make some changes in order to make it more interesting. Because of that, I decided to add/take out some items. Special thanks to my design friends who gave me with some design tips :).

I began by placing the png image into the blank canvas, then I played around with the fonts to see which one fit the website. I ended up choosing Font Hind Madurai for the main title, with a character spacing of 17. As for the title "Women", I used a character spacing of 25. Other than that, all the text were at a spacing of 0.

All the icons were very simple and easy to create, as I have created them many times in other designs. The main trick for the different coloured shapes were being able to place them between layers.

As for changes, I took out the ladder shape after the L letter. I took it out because it was getting busy and it didn't build up character for the page. Also, I added two block lines located on the bottom left and the top right. This got rid of the empty space and added texture and direction. At first, I wasn't going to add a Call-to-Action button, because there is a Shop button at the top, however it wasn't enough to push an action out of the user.

All in all, I'm actually really happy that I chose this design. I was able to remove things that I didn't like from the Dribble design and add in things that made my design work.

 
Andrea Ho